Case Studies

Real stories from people who successfully run businesses from their homes. These experiences cover various industries from graphic design to photography and leaflet delivery.

A Business Plan for Start-up Home Business: A Case Study

See how Kelly built a profitable pet grooming business from home with training, word-of-mouth marketing, and smart expansion into pet products.

Flexibility of Running a Business from Home: A Case Study

Roger left a £45,000 corporate job to run a web design business from home and discovered the reality was harder than expected.

I Set Up a Leaflet Delivery Business: A Case Study

A printer used his days off to start a leaflet delivery business after taking a wage cut during the recession.

I Work from Home as a Graphic Designer: A Case Study

How a graphic designer built a thriving home-based business in the UK without office overhead.

Printing Business Moves Office Home: A Case Study

A printing business owner cut costs by moving office work home, eliminating duplicate expenses and discovering where real productivity actually happened.

Virtual Business, Work at Home: A Case Study

Three writers built a virtual business for under £1,000 and learned hard lessons about marketing from scratch.

Work at Home Photographer: A Case Study

How a Dublin-based photographer built a thriving 23-year career from home after decades of developing his craft.